and Youjae Yi (2012), “Specification, Evaluation, and Interpretation of Structural Equation Models,” Journal of the Academy of Marketing Science, 40 (1), 8-34. (1975), “Tom Swift and his Electric Regression Analysis Machine: 1973,” Psychological Reports, 36 (3), 806. Staw (1995), “What Theory is Not,” Administrative Science Quarterly, 40(3), 371-384. (2009), “The Role of Method: Some Parting Thoughts From a Departing Editor,” Journal of the Academy of Marketing Science, 37 (4), 381-383. Boerstler (2011), “Benefits and challenges of conducting multiple methods research in marketing,” Journal of the Academy of Marketing Science, 39, 467–479. (2006), “When I Write My Master Piece: Thoughts on What Makes a Paper Interesting,” Academy of Management Journal, 49 (1), 16-20. (2005), Research Methods for Organizational Studies, 2nd Edition, Mahwah, NJ: Lawrence Erlbaum.Įach participant should have a working experience with SPSS software and access to LISREL 9.1 Student Edition (free download at: and Smart PLS (free download at ). Anderson (2010), Multivariate Data Analysis, 7th Edition, Upper Saddle River, NJ: Prentice Hall No information inserted Recommended prerequisitesįME3518 Quantitative Research Methods in Industrial Economics and Mangement and FME 3523 Advanced statistic. Literature and preparations Specific prerequisites Critically evaluate research done by others.Report research findings for the purpose of publication in a peer reviewed journal, and.Develop and assess psychometric properties of measures of latent variables,.Design and implement a specific empirical research project,.Upon completion of the course participants will be equipped with a stronger set of skills and knowledge to: Aggregation of Individual Responses, and Multilevel Modeling.Applications of Moderation and Mediation.Mediation, Moderation, and Modeling Interactions.Common Method Variance, and Measurement Invariance.Validity Assessment: Convergence and Differentiation in Measurement and Convergence and Differentiation in Measurement.

Multiple-Item Measures and the Use of Parcels, and Formative vs. Regression, Factor Analysis and Structural Equation Modeling.Theory, Method, and Research and Publication Enterprise.Content and learning outcomes Course contents

Lisrel student version free